Empower Your Business Customer
If improving the customer experience for small businesses isn't a priority and included in your digital transformation roadmap, it should be. Meeting the unique needs of your business customer is critical to creating lasting banking relationships. For many small business owners, they are left to manage their finances in overly complicated, cumbersome corporate solutions or hide in consumer accounts loathing for the tools that they need.
In a recent report Bank CIOs: Break Through to SMBs by Creating Innovative Digital Banking Services (May 2019) Stessa Cohen and Monica Zotogorski discuss the small business market and how financial institutions can continue their digital transformations by providing new digital banking offerings for small business owners. In the report, they provide two key recommendations:
- Maintain momentum with digital banking transformation by identifying potential opportunities to transform SMB banking.*
- Create innovative digital banking services for SMBs by addressing the needs of niche groups as well as their internal and external challenges.*
Fill out the form on the right for complimentary access to the report and make small business your institutions next big win.
* Gartner, Bank CIOs: Break Through to SMBs by Creating Innovative Digital Banking Services, Stessa Cohen, Monica Zlotogorski, 29 March 2019